Phil:
Depends on what I wanted to do with my life, but yes!!? Not serious about it being K2 and not knowledgeable to know where to focus the idea, but I don't believe they can build a profitable business making race boots in the garage, and I doubt they have the production expertise to compete with the established boot manufacturers.? They have a window (maybe less than 2 years) before the second mouse gets the cheese???
I agree with you that they have an industry changing idea -- but Henry Ford proved that building a better mousetrap doesn't cause them to beat a path to your door unless you have a patent or something to stop others from building a similar mousetrap more efficiently.? And as you said about Ski Logik and small ski builders in general, in addition to product you have to have marketing and channel and programs to support the channel.? You either spend a lot of time building that or team with someone that has the capabilities that you need and needs the product/ideas that you have.
As far as rear entry boots -- I never owned a pair so I don't really know what the major shortcomings of them were.? I've heard they were very easy entry/exit but a lack of control/flex stiffness.
But new materials allow you to do things that old materials prhibited or couldn't do well, so you never know. I? see how their heel channel is really good "out of the box" thinking and there could be more of that as far as the overall nature of how you put on and use a ski boot.
I was serious in thinking that if a pair winds up on the WC podium theres is a good chance that the name and colors on the outside won't be Dodge Boots.
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